High Fashion at Low Prices? Rachel Roy Thinks So!


As we watched and marveled at the designs of Fashion Week, we all couldn’t help but think that we could never afford the socks on the model, let alone the outfit!  With the economy getting comfortable at the bottom, we are even less inclined to spend globs of money on a designer outfit, no matter how much we may want it.  So when I heard that the Rachel Roy had a line out that was meant to be affordable and accessible to us average Janes, my fashion ears definitely perked up!

Rachel Roy (along with Jones Apparel Group) launched this past August  Rachel Rachel Roy, a diffusion brand that looks to appeal to those who want high quality clothing at an affordable price.  Though dresses in her Rachel Roy New York line can run in the $1,000 range, this new line offers sportswear from $59-$299, jewelry form $40 to $195, and handbags from $69 to $109.

I have to say that the clothes are still very chic and as trendy as its pricier counterpart so it’s worth checking out either online or exclusively at Macy’s!

In the meantime, enjoy the behind-the scenes video of the party at the Pop Up Store that showed off the new line for Fashion Night Out!

What do you think?  Is this something worth checking out?

Go here for more behind the scenes video!

Photo and video courtesy of: Rachel Rachel Roy

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